The Cole Motor Car Company was founded in June 1909 by Joseph Jarrett Cole, who was born near Connersville, IN in 1869. After graduation from the Richmond Business College, he accumulated significant experience in the horse drawn carriage industry including manufacturing, advertising, and sales. The first Cole Vehicles were 2 cylinder and of the high wheel variety. In 1910, the series 30 cars were introduced in 4 body styles. these were completely modern cars that often won in racing circuits of the day. Th success of these resulted in rapid increases of production and variety of offerings. in 1913 a 6 cylinder engine was added and in 1915 Cole introduced its 346 Cu In V8 Engine-which rapidly displaced the 4 and 6 cylinder engines also being offered.
Although the Cole cars were company designed J. J. Cole believed the best components could be obtained from specialist producers in their respective fields. Therefore many of the Cole Components were manufactured by the best known names in the industry such as Delco, Stromberg, Johnson, Schebler, Timken, Columbia, Spicer, Gemmer, Stewart, Houk, and Firestone. The Cole designed motors were all manufactured by Northway Division of General Motors. Thus Cole liked to call their car "The Standardized Car".
Cole body configurations were always currently stylish. The Springfield Convertible hard top body was featured in 19i6-18 and the cutting edge Aero 8 Styling was introduced in 1918 along with pioneering use of balloon tires. In 1920 Cole incorporated bodies supplied by custom body builders Rubay and Willoughby.
J.J. Cole's experience in advertising was a prominent part of the Cole sales program, and in 1924 Cole paced the Indianapolis 500. He was never interested in the lower priced auto market. in 1919, Cole production was second only to Cadillac among America's Higher priced makers.
In the depressed economy after WWI luxury car sales declined. Rather than orient to smaller lower priced vehicles, J.J. Cole elected to liquidate the company rather than jeopardize his personal fortune. the last Cole vehicles were made in 1925. The Cole plant still stands on East Washington St in Indianapolis.
Of the 40,717 Coles Manufactured, 75 are known to remain.
TH earliest known registrant for this car was a N L Bondus of Iowa in 1923. The car was purchase in 1947 by the then 14 year old Joseph J Cole, grandson of the Cole Motor Company founder. The Cole family was on their way to Colorado when the car was spotted in hay field being used to shield the hay mow from wind damage. On their return trip to Indianapolis, and after some minor repairs were undertaken, the car was driven home suffering many flat tires en route. Joe, his sisters Helen and their neighbor classmates used the car for transportation to Cathedral and St Agnes High Schools during the late 40's.
The seller acquired the car from the family in 2007, and embarked on a total restoration of the car. Initially he hoped to preserve the original finishes, but they were too far gone with exception of the hood, which has been left untouched.